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Field name | Value |
---|---|
Title | 1972 motivational planning for Pontiac Motor Division |
Box Number | 106 |
Report Number | 2445C.1 |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Report |
Industry | Automotive |
Company | Go to Business Biographies |
Brand | Pontiac |
Method | Interview |
Keywords | Go to Glossary |
Language | English |
Additional information | Report produced by John Plain Incentives and presented to Pontiac Motor Division after the recommendations of the Institute for Motivational Research. |
Document linked to |
Study to determine the attitudes of dealers, sales managers, and salesmen towards current types of incentive plans and to provide John Plain with additional new material for its presentation to Pontiac New directions for automobile incentive programs: a pilot motivational study |