A pilot research survey on a comparison of the two row and three row flip top container - Market Research and American Business, 1935-1965

Keyboard Shortcuts

The full content of this document is only available to subscribing institutions. More information can be found via www.amdigital.co.uk

Field name	Value
Title	A pilot research survey on a comparison of the two row and three row flip top container
Box Number	78
Report Number	1741D
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	1961 Find out more about this year
Document Type	Report
Industry	Tobacco
Commissioned by	Imperial Tobacco Company of Great Britain and Ireland
Conducted by	Ernest Dichter Associates, Inc.
Place	London, UK
Company	Imperial Tobacco Company of Great Britain and Ireland Go to Business Biographies
Method	Interview; Questionnaire
Keywords	cigarette, smoking, packaging, marketing, sexual differences, smoker, design, corporate image, target market, social class, modernity Go to Glossary
Language	English