A preliminary research analysis of the emotional reactions of the public to All My Sons - Market Research and American Business, 1935-1965

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Field name	Value
Title	A preliminary research analysis of the emotional reactions of the public to All My Sons
Box Number	9
Report Number	201C
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	Feb 1948 Find out more about this year
Document Type	Report
Industry	Motion Picture
Commissioned by	Universal-International Pictures, Inc.
Conducted by	Ernest Dichter
Place	New York, U.S.A.
Company	Universal-International Pictures, Inc. Go to Business Biographies
Method	Interview; Focus Group
Keywords	film studio, motion picture, research, publicity, advertising, test audience response, audience analysis, script Go to Glossary
Language	English