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Title A proposal for a motivational research study of consumer attitudes towards Dual Filter Tareyton
Box Number 3
Report Number 62.1A
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Proposal
Industry Tobacco
Commissioned by American Tobacco Company
Conducted by Institute for Motivational Research, Inc.
Place Croton-on-Hudson, New York
Company
Brand Dual Filter Tareyton
Method Interview; Test; Observation
Keywords
Language English
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