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Title A proposal for a motivational research study on the sales and advertising problems of Alba instant non-fat dry milk
Box Number 69
Report Number 1494A
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Proposal
Industry Food and Drink
Commissioned by Smith/Greenland Company
Conducted by Institute for Motivational Research, Inc.
Place Croton-on-Hudson, New York
Company
Brand Alba
Method Interview
Keywords
Language English