A proposal for a package design study of the new Hunt's catsup bottle - Market Research and American Business, 1935-1965

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Field name	Value
Title	A proposal for a package design study of the new Hunt's catsup bottle
Box Number	10
Report Number	267A
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	May 1958 Find out more about this year
Document Type	Proposal
Industry	Food and Drink
Commissioned by	Hunt Foods, Inc.
Conducted by	Institute for Motivational Research, Inc.
Place	Croton-on-Hudson, New York
Company	Hunt Foods, Inc. Go to Business Biographies
Brand	Hunt's
Method	Interview; Test
Keywords	ketchup, food, cookery, packaging, labeling, design, signs and symbols, color, testing, shelf display, projective techniques, competitor analysis Go to Glossary
Language	English
Document linked to	Hunt's Tomato Sauce