The full content of this document is only available to subscribing institutions. More information can be found via

Title A proposal for a psychological research study on the sales, advertising and public relations problems of the book publishing industry
Box Number 12
Report Number 336A
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Document Type Proposal
Industry Media and Publishing
Commissioned by American Book Publishers Council
Conducted by Institute for Research in Mass Motivations, Inc.
Place Montrose, New York
Language English