A proposal for an annual consultant service - Market Research and American Business, 1935-1965

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Field name	Value
Title	A proposal for an annual consultant service
Box Number	31
Report Number	821.1A
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	Aug 1958 Find out more about this year
Document Type	Proposal
Industry	Food and Drink
Commissioned by	Nestle (Canada), Ltd.
Conducted by	Institute for Motivational Research, Inc.
Place	Croton-on-Hudson, New York
Company	Nestlè, S. A. Go to Business Biographies
Brand	Nestlè
Method	Consultation; Test
Keywords	advertising, promotion, sales, Canada, food, drink, attitude, women, decision making, design, packaging, testing, public relations, corporate image, brand image, cost Go to Glossary
Language	English