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Title A psychological research study of the sales and advertising problems of Paravox hearing aids
Box Number 5
Report Number 97C
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Report
Industry Healthcare and Pharmaceuticals; Electronics and Technology
Commissioned by Paravox, Inc.
Conducted by Ernest Dichter
Place New York, U.S.A.
Company
Method Interview; Observation; Test
Keywords
Language English
Document linked to The sales and advertising problems of Paravox Hearing Aids - Proposal for a psychological research study