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Field name | Value |
---|---|
Title | A psychological research study on the sales and advertising problems of a new Carter sleep aid product |
Box Number | 14 |
Report Number | 369C |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Report |
Industry | Healthcare and Pharmaceuticals |
Commissioned by | Carter Products, Inc. |
Conducted by | Institute for Research in Mass Motivation, Inc. |
Place | Montrose, New York |
Company | Go to Business Biographies |
Brand | Carter's |
Method | Interview; Test |
Keywords | Go to Glossary |
Language | English |
Document linked to |
Proposal for a psychological research study on the most effective ways to introduce, advertise and sell Carter's new sleep-aid |