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Title Alexander Smith, Inc.: (Thunderbolt)
Box Number 8
Report Number 153.1F
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Report
Industry Household Goods
Commissioned by Alexander Smith, Inc.
Conducted by Institute for Research in Mass Motivations, Inc.
Place New York, U.S.A.
Company
Method Interview
Keywords
Language English
Document linked to Proposal for a psychological research study on the sales and advertising problems of the Carpet Institute, Inc.