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Title An ad effectiveness test on the new Cresta Blanca ads
Box Number 7
Report Number 134F
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Report
Industry Food and Drink
Commissioned by J. J. Weiner Company
Conducted by Institute for Research in Mass Motivations, Inc.
Place New York, U.S.A.
Company
Brand Cresta Blanca
Method Test; Interview
Keywords
Language English
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