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Field name | Value |
---|---|
Title | Bericht zu einer Motiv- und Marketingstudie über Versicherungen, Versicherungsgesellschaften und über das Idealimage der Secura |
Box Number | 95 |
Report Number | 2162C |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Report |
Industry | Financial Services |
Commissioned by | Secura Gesellschaft für Haftpflicht, Unfall- und Sachversicherung |
Conducted by | Institute for Motivational Research, Inc. |
Place | Croton-on-Hudson, New York |
Method | Interview; Test |
Keywords | Go to Glossary |
Language | German |
Document linked to |
Vorschlag zu einer Motiv- und Marketingstudie über die Einstellung der jüngeren Konsumenten zu Versicherungen und Versicherungsgesellschaften und über das Idealimage der Secura |