Bericht zu einer qualitativen Analyse zum Image und zur Wahrnehmung der Marke Löwenbräu im deutschsprachigen Teil der Schweiz - Market Research and American Business, 1935-1965

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Field name	Value
Title	Bericht zu einer qualitativen Analyse zum Image und zur Wahrnehmung der Marke Löwenbräu im deutschsprachigen Teil der Schweiz
Box Number	125
Report Number	2956C
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	Jul 1983 Find out more about this year
Document Type	Report
Industry	Food and Drink
Commissioned by	Löwenbräu AG
Conducted by	Dichter Institut
Place	Zurich, Switzerland
Company	Löwenbräu AG Go to Business Biographies
Brand	Löwenbräu
Method	Interview
Keywords	beer, beverage, corporate image, brand, alcohol, liquor, male consumer, price, pricing, flavor, quality Go to Glossary
Language	German