Bericht zu einer qualitativen Untersuchung über Konsum und Kauf von Puddingpulver - Market Research and American Business, 1935-1965

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Field name	Value
Title	Bericht zu einer qualitativen Untersuchung über Konsum und Kauf von Puddingpulver
Box Number	114
Report Number	2641C
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	Oct 1972 Find out more about this year
Document Type	Report
Industry	Food and Drink
Commissioned by	Dr. August Oetker AG
Conducted by	Ernest Dichter International Institute for Motivational Research
Place	Zurich, Switzerland
Company	Dr. August Oetker AG Go to Business Biographies
Keywords	dessert, food, marketing, female consumer, attitude, West Germany Go to Glossary
Language	German
Document linked to	Vorschlag zu einer qualitativen Untersuchung über die Verwendung von Puddingpulver