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Title British Tobacco Company (Australia) Limited motivational research studies
Box Number 51
Report Number 1117A
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Memorandum
Industry Tobacco
Commissioned by British Tobacco Company (Australia) Limited
Conducted by Institute for Motivational Research, Inc.
Place Croton-on-Hudson, New York
Company
Brand Wills
Method Interview; Test
Keywords
Language English
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