Developing Taco's sales potential in modular housing - a proposal for a motivation action plan - Market Research and American Business, 1935-1965

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Field name	Value
Title	Developing Taco's sales potential in modular housing - a proposal for a motivation action plan
Box Number	104
Report Number	2369A
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	Jul 1970 Find out more about this year
Document Type	Proposal
Industry	Construction and Real Estate; Household Goods
Commissioned by	Taco, Inc.
Conducted by	Institute for Motivational Research, Inc.
Place	Croton-on-Hudson, New York
Company	Taco Heaters, Inc. Go to Business Biographies
Brand	Taco
Method	Interview; Test; Consultation
Keywords	housing, construction, marketing, heating, design, technological development, decision making, sales, advertising, cost Go to Glossary
Language	English