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Title Executive summary – marketing O.F.C. as an 8-year-old whisky
Box Number 107
Report Number 2465C Executive Summary
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Report
Industry Food and Drink
Commissioned by The Shaller-Rubin Company, Inc.
Conducted by Institute for Motivational Research, Inc.
Place Croton-on-Hudson, New York
Company
Brand O.F.C. (Old French Canadian)
Method Interview; Test
Keywords
Language English
Document linked to A proposal for a motivation research study on marketing O.F.C. as an 8-year-old whisky
Interim report on the Old French-Canadian concept
Tentative findings on O.F.C
Marketing O.F.C. as an 8-year-old whisky