A proposal for a psychological research study on the role of magazines in the American culture - Market Research and American Business, 1935-1965

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Field name	Value
Title	A proposal for a psychological research study on the role of magazines in the American culture
Box Number	12
Report Number	325A
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	Sep 1953 Find out more about this year
Document Type	Proposal
Industry	Media and Publishing
Commissioned by	Dudley, Anderson & Yutzy
Conducted by	Institute for Research in Mass Motivations, Inc.
Place	Montrose, New York
Method	Interview
Keywords	periodical, magazine, publishing, culture, children, child consumer, reading Go to Glossary
Language	English