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Field name | Value |
---|---|
Title | A motivational research study to increase the volume of institutional and publication advertising in the New York World-Telegram and Sun |
Box Number | 17 |
Report Number | 457C |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Report |
Industry | Media and Publishing |
Commissioned by | The New York World-Telegram and Sun |
Conducted by | Institute for Research in Mass Motivations, Inc. |
Place | Croton-on-Hudson, New York |
Company | Go to Business Biographies |
Brand | The New York World-Telegram and Sun |
Method | Interview |
Keywords | Go to Glossary |
Language | English |
Document linked to |
Proposal for a motivational research study to increase the volume of institutional and publication advertising in the New York World-Telegram and Sun |