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Title A creative memorandum on psychological advertising of toys to parents
Box Number 52
Report Number 1162CE
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Memorandum
Industry Retail and Wholesale; Toy and Game
Commissioned by Greenbelt Consumer Services, Inc.
Conducted by Institute for Motivational Research, Inc.
Place Croton-on-Hudson, New York
Company
Brand Greenbelt; Mattel
Keywords
Language English
Document linked to Letter of proposal to Greenbelt Consumer Services, Inc.
The Greenbelt cooperatives - a progress memorandum
How the Greenbelt co-operatives can expand their present supermarket potential / a motivational study, vol. I
How the Greenbelt co-operatives can expand their present supermarket potential / a motivational study, vol. II
Creative memos on the Penn Daw circulars and the newsletter
Proposal for a study of a previously privately-owned neighborhood supermarket