Vorschlag für eine motivpsychologische Studie über die Grundeinstellungen gegenüber der Filmkritik - Market Research and American Business, 1935-1965

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Field name	Value
Title	Vorschlag für eine motivpsychologische Studie über die Grundeinstellungen gegenüber der Filmkritik
Box Number	103
Report Number	2356A
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	10 Mar 1970 Find out more about this year
Document Type	Proposal
Industry	Motion Picture; Media and Publishing
Commissioned by	Filmfoerderungsanstalt, Germany
Conducted by	Ernest Dichter International Institute for Motivational Research
Place	Zurich, Switzerland
Company	Filmförderungsanstalt Go to Business Biographies
Brand	FFA
Method	Interview
Keywords	film, movie, attitude, public opinion, social psychology, magazine, newspaper reading, motion picture theatre, cinema, entertainment, buyer motivation Go to Glossary
Language	German
Document linked to	Rohanalyse der Filmstudie