Homemaking and appliances: a psychological survey - Market Research and American Business, 1935-1965

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Field name	Value
Title	Homemaking and appliances: a psychological survey
Box Number	1
Report Number	33
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	1945 Find out more about this year
Document Type	Report
Industry	Media and Publishing
Commissioned by	Crowell-Collier Research Department
Conducted by	Ernest Dichter
Place	New York, U.S.A.
Company	Crowell-Collier Publishing, Co. Go to Business Biographies
Brand	The American; Collier's Woman's Home Companion
Method	Questionnaire; Interview
Keywords	housekeeping, housewife, women, homeware, magazine, electronic appliance, reading Go to Glossary
Language	English
Document linked to	Collier's at Work A promotion plan submitted to The Crowell-Collier Publishing Co