The full content of this document is only available to subscribing institutions. More information can be found via www.amdigital.co.uk

Title How the consumer really feels about dry cleaning
Box Number 30
Report Number 794.1A
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Report
Industry Cleaning Products; Clothing and Accessories
Commissioned by National Institute of Drycleaning
Conducted by Institute for Motivational Research, Inc.
Place Croton-on-Hudson, New York
Company
Brand NID
Method Interview
Keywords
Language English
Additional information This document is a photocopy of the original report.
Document linked to Proposal for National Institute of Drycleaning
Proposal for a motivational research study on current consumer attitudes toward all types of dry cleaning establishments
Two phase summary of progress report: consumer phase of study: NID phase of study
How the consumer really feels about dry cleaning: a motivational study
A motivational research study on current consumer attitudes toward all types of dry cleaning establishments