Letter re: research study - Market Research and American Business, 1935-1965

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Field name	Value
Title	Letter re: research study
Box Number	24
Report Number	669.1A
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	28 Feb 1956 Find out more about this year
Document Type	Letter
Industry	Animal and Agriculture; Food and Drink
Commissioned by	American Sheep Producer's Council, Inc., Denver, Colorado
Conducted by	Institute for Motivational Research, Inc.
Company	American Sheep Producer's Council, Inc. Go to Business Biographies
Method	Interview; Observation; Test
Keywords	livestock, lamb, meat industry, flavor, buyer decision process, children, child consumer, housewife, cookery, pricing, media, psychometric testing, projective techniques, consumer trend Go to Glossary
Language	English
Document linked to	Proposal for part III (restaurants) of the motivational research study of the sales and advertising problems of the American Sheep Producer's Council, Inc A proposal for a motivational research study of the sales and advertising problems of the American Sheep Producer's Council Preliminary memo on lamb progress report A motivational research study of the sales and advertising problems of the American Sheep Producer's Council, vol. I A motivational research study of the sales and advertising problems of the American Sheep Producer's Council, vol. II Material submitted to Botsford, Constantine & Gardner for the American Sheep Producer's Council