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| Field name | Value |
|---|---|
| Title | Marketing strategy for the Fluorescent Division of G.E. as seen by Ernest Dichter |
| Box Number | 122 |
| Report Number | 2923A |
| Library | Hagley Museum and Library |
| Copyright | Hagley Museum and Library |
| Date | Find out more about this year |
| Document Type | Report |
| Industry | Electronics and Technology |
| Commissioned by | General Electric Company |
| Conducted by | Ernest Dichter Associates International, Ltd. |
| Place | Croton-on-Hudson, New York |
| Keywords | Go to Glossary |
| Language | English |