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Field name | Value |
---|---|
Title | Memo on Cresta Blanca Wine Company |
Box Number | 7 |
Report Number | 134E |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Document Type | Memorandum |
Industry | Food and Drink |
Commissioned by | The J. J. Weiner Company |
Conducted by | Ernest Dichter |
Company | Go to Business Biographies |
Brand | Cresta Blanca |
Keywords | Go to Glossary |
Language | English |
Document linked to |
Proposal for a psychological research study on the sales and advertising problems of Cresta Blanca Wine Cresta Blanca work-in-progress report An ad effectiveness test on the new Cresta Blanca ads Cresta Blanca Wine sales A psychological research study on the effectiveness of six ads for Cresta Blanca triple cream sherry |