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Title Motivational pilot study on Youngstown dishwashers
Box Number 30
Report Number 802.1A
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Pilot Study
Industry Household Goods
Commissioned by Brooke, Smith, French & Dorrance, Inc.
Conducted by Institute for Motivational Research, Inc.
Place Croton-on-Hudson, New York
Company
Brand Youngstown
Keywords
Language English
Document linked to Motivational pilot study on Youngstown dishwashers
Preliminary memo based on tentative findings of Youngstown dishwasher pilot study
A motivational pilot study of the sales and advertising problems of Youngstown dishwashers