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| Field name | Value |
|---|---|
| Title | Nationwide ad tests |
| Box Number | 22 |
| Report Number | 588F |
| Library | Hagley Museum and Library |
| Copyright | Hagley Museum and Library |
| Date | Find out more about this year |
| Document Type | Report |
| Industry | Financial Services |
| Commissioned by | Norman, Craig & Kummel, Inc., New York, NY |
| Conducted by | Institute for Motivational Research, Inc. |
| Place | Croton-on-Hudson, New York |
| Company | Go to Business Biographies |
| Brand | Nationwide |
| Method | Test |
| Keywords | Go to Glossary |
| Language | English |
| Document linked to |
Reactions to nationwide information insurance ads Memo on the advertising presentation of Nationwide Insurance Company Guideposts for new Nationwide advertising Letter proposal re: testing Nationwide ads Comments of Farm Bureau Insurance ads |