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Field name | Value |
---|---|
Title | New marketing opportunities for above-ground swimming pools: a motivational research study |
Box Number | 105 |
Report Number | 2428C |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Report |
Industry | Sport and Leisure |
Commissioned by | Coleco Industries, Inc. |
Conducted by | Institute for Motivational Research, Inc. |
Place | Croton-on-Hudson, New York |
Company | Go to Business Biographies |
Method | Interview; Test |
Keywords | Go to Glossary |
Language | English |
Document linked to |
Study to determine how Coleco can increase the sales of its line of swimming pools |