P.A.'s and blueprints for gasoline dealers - Market Research and American Business, 1935-1965

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Field name	Value
Title	P.A.'s and blueprints for gasoline dealers
Box Number	73
Report Number	1602
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	1959 Find out more about this year
Document Type	Report
Industry	Energy and Utilities
Commissioned by	Kerr-McGee Oil Industries, Inc.
Conducted by	Institute for Motivational Research, Inc.
Place	Croton-on-Hudson, New York
Company	Kerr-McGee Oil Industries, Inc. Go to Business Biographies
Brand	Kerr-McGee
Method	Interview
Keywords	gasoline, marketing, service station, automobile dealer, promotion, symbolism, name, logo, quality, brand loyalty, social status Go to Glossary
Language	English
Additional information	Note: This report has sporadic pagination.