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Title Progress report on a motivational and marketing strategy research study on "Elna" sewing machines in Switzerland
Box Number 86
Report Number 1954B
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Report
Industry Arts and Crafts
Commissioned by Tavaro S.A.
Conducted by Institute for Motivational Research, Inc.
Place Croton-on-Hudson, New York
Company
Brand Elna
Method Interview; Test
Keywords
Language German
Document linked to Vorschlag zu einer Motiv- und Marketingstrategie-Studie über die ELNA-Nähmaschinen
Bericht zu einer Motiv- und Marketingstrategie-Studie über die ELNA-Nähmaschinen in der Schweiz