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Title Proposal for a motivational research and marketing study on the plumbing and heating supply business
Box Number 113
Report Number 2608A
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Document Type Proposal
Industry Retail and Wholesale
Commissioned by Oesterreichische Armaturen AG
Conducted by Ernest Dichter International Institute for Motivational Research
Place Zurich, Switzerland
Language German; English
Additional information Includes a German and an English version of the proposal.