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Title Proposal for a motivational research study of the exploitability of nostalgia and nostalgic products
Box Number 106
Report Number 2442A
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Proposal
Industry General
Commissioned by United Artists Corporation
Conducted by Institute for Motivational Research, Inc.
Place Croton-on-Hudson, New York
Company
Method Test; Interview
Keywords
Language English