Proposal for a motivational research study on North-American tourism to Italy - Market Research and American Business, 1935-1965

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Field name	Value
Title	Proposal for a motivational research study on North-American tourism to Italy
Box Number	85
Report Number	1931A
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	Dec 1965 Find out more about this year
Document Type	Proposal
Industry	Travel and Tourism
Commissioned by	Centro Italiano Studi di Psicologia Applicata
Conducted by	Institute for Motivational Research, Inc.
Place	Croton-on-Hudson, New York
Company	Centro Italiano Studi di Psicologia Applicata Go to Business Biographies
Method	Interview; Test
Keywords	air travel, tourism, marketing, public opinion, promotion, entertainment, family, business Go to Glossary
Language	English