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Title Proposal for a motivational research study on the advertising and marketing problems of Sunshine powdered milk in Australia
Box Number 57
Report Number 1279A
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Proposal
Industry Food and Drink
Commissioned by Nestlè Australia, Ltd.
Conducted by Institute for Motivational Research, Inc.
Place Croton-on-Hudson, New York
Company
Brand Nestlè; Sunshine
Method Interview; Test
Keywords
Language English
Document linked to Progress report of a study on the problems connected with the sale of "Sunshine" powdered milk in Australia
A study of the problems connected with the sale of "Sunshine" powdered milk in Australia
A study of the problems connected with the sale of "Sunshine" powdered milk in Australia