Proposal for a study to uncover new product opportunities for Lanvin-Charles of the Ritz in the field of women's cosmetics - Market Research and American Business, 1935-1965

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Field name	Value
Title	Proposal for a study to uncover new product opportunities for Lanvin-Charles of the Ritz in the field of women's cosmetics
Box Number	111
Report Number	2556A
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	22 Feb 1972 Find out more about this year
Document Type	Memorandum
Industry	Hair and Beauty
Commissioned by	Lanvin-Charles of the Ritz
Company	Charles of the Ritz Go to Business Biographies
Method	Interview; Focus Group; Test; Diary Study
Keywords	cosmetics, product development, cost, female consumer, attitude, marketing, United States Go to Glossary
Language	English
Document linked to	Final report on a motivational research study to develop new product concepts