Proposal letter for ad tests for Fromageries Bel - Market Research and American Business, 1935-1965

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Field name	Value
Title	Proposal letter for ad tests for Fromageries Bel
Box Number	89
Report Number	2003A
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	18 Jul 1966 Find out more about this year
Document Type	Proposal
Industry	Food and Drink
Commissioned by	Fromageries Bel S.A.
Company	Fromageries Bel, S. A. Go to Business Biographies
Brand	Bonbel; Bel
Method	Test
Keywords	dairy product, cheese, advertising, purchasing, female consumer, housewife, promotion, design, advertisement effectiveness test, slogan Go to Glossary
Language	French
Document linked to	Rapport sur une sèrie de tests d'annonces pour Bonbel