Rinse-Away memo - Market Research and American Business, 1935-1965

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Field name	Value
Title	Rinse-Away memo
Box Number	29
Report Number	782E
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	Dec 1956 Find out more about this year
Document Type	Memorandum
Industry	Hair and Beauty
Commissioned by	Geoffrey Wade Advertising
Conducted by	Institute for Motivational Research, Inc.
Place	Croton-on-Hudson, New York
Company	Alberto-Culver, Co. Go to Business Biographies
Brand	Rinse-Away
Keywords	beauty product, hair product, dandruff, female consumer, women, attitude, color, scent, packaging, men, male consumer, femininity Go to Glossary
Language	English
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