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Title Strengthening the market for Modess and Stayfree sanitary napkins: a proposal for phase I of a motivational research study
Box Number 113
Report Number 2595A
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Proposal
Industry Personal Products
Commissioned by Personal Products Company
Conducted by Institute for Motivational Research, Inc.
Place Croton-on-Hudson, New York
Company
Brand Modess; Stayfree
Method Interview; Test; Focus Group
Keywords
Language English
Document linked to Strengthening the market for Modess and Stayfree sanitary napkins: a proposal for phase I of a motivational research study
Strengthening the market for Modess and Stayfree sanitary napkins: report on phase I of a motivation research study