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Title The competitive sales opportunities and problems of McCall patterns - A problem analysis and proposal for a motivational research study
Box Number 43
Report Number 967.1A
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Report
Industry Arts and Crafts
Commissioned by McCall Corporation
Conducted by Institute for Motivational Research, Inc.
Place Croton-on-Hudson, New York
Company
Brand McCall; Simplicity
Method Interview
Keywords
Language English
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