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Field name | Value |
---|---|
Title | The next step in Hallmark's growth - a study of emotional bipolarity in community attitudes towards Hallmark |
Box Number | 28 |
Report Number | 764C |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Report |
Industry | Media and Publishing |
Commissioned by | Hallmark Cards, Inc. |
Conducted by | Institute for Motivational Research, Inc. |
Place | Croton-on-Hudson, New York |
Company | Go to Business Biographies |
Brand | Hallmark |
Method | Interview; Test |
Keywords | Go to Glossary |
Language | English |
Document linked to |
Letter - amendment to Hallmark proposal A motivational research pilot study on Hallmark's imprinted cards Proposal for annual consultant service for Hallmark Cards Proposal for a motivational research study of the community relations of Hallmark Cards A creative memo on the meaning of humor in contemporary greeting cards Pilot study for Hallmark Cards Hallmark memo - employee relations |