The psychology of Tavern household products - Market Research and American Business, 1935-1965

Keyboard Shortcuts

The full content of this document is only available to subscribing institutions. More information can be found via www.amdigital.co.uk

Field name	Value
Title	The psychology of Tavern household products
Box Number	1
Report Number	14
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	Aug 1940 Find out more about this year
Document Type	Report
Industry	Cleaning Products
Conducted by	J. Stirling Getchell, Inc.
Place	New York, U.S.A.
Company	Tavern Household Products Go to Business Biographies
Method	Interview
Keywords	cleaning product, household product, housewife, housekeeping, women, buyer motivation, brand loyalty, brand awareness, advertising, marketing Go to Glossary
Language	English