The psychology of the repair and maintenance of today's automobile - Market Research and American Business, 1935-1965

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Field name	Value
Title	The psychology of the repair and maintenance of today's automobile
Box Number	67
Report Number	1457E
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	Jul 1961 Find out more about this year
Document Type	Report
Industry	Automotive
Commissioned by	Stillman & Hoag, Inc.
Conducted by	Institute for Motivational Research, Inc.
Place	Croton-on-Hudson, New York
Method	Interview
Keywords	automobile, public opinion, male consumer, car, social psychology, consumer trend, attitude, social class, community, economic condition, word-of-mouth advertising, security Go to Glossary
Language	English