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Field name | Value |
---|---|
Title | The sales and advertising opportunities and problems of Melmac dinnerware - a problem analysis and proposal for a motivational research study |
Box Number | 24 |
Report Number | 651.1A |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Proposal |
Industry | Food and Drink |
Commissioned by | Erin Wasey, Ruthrauff & Ryan, Inc., New York |
Conducted by | Institute for Motivational Research, Inc. |
Place | Croton-on-Hudson, New York |
Company | Go to Business Biographies |
Brand | Melmac |
Method | Interview; Observation; Test |
Keywords | Go to Glossary |
Language | English |
Document linked to |
Proposal for a motivational research study program on the sales and advertising problems of Melmac plastic dinnerware |