Unsatisfied needs and the psychology of the blouse - Market Research and American Business, 1935-1965

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Field name	Value
Title	Unsatisfied needs and the psychology of the blouse
Box Number	94
Report Number	2126E
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	Dec 1967 Find out more about this year
Document Type	Report
Industry	Clothing and Accessories
Commissioned by	C & A Brenninkmeyer GmbH
Conducted by	Institute for Motivational Research, Inc.
Place	Croton-on-Hudson, New York
Company	C & A Modes, Ltd. Go to Business Biographies
Brand	C&A
Method	Interview
Keywords	female consumer, fashion, clothing, housewife, comfort, design, femininity, color, attitude, consumer trend, self-image, ego, beauty, social psychology Go to Glossary
Language	English