Vorschlag zu einer Motiv- und Marketing-Strategiestudie über die Verkaufsprobleme von Unterwäsche der Interessengemeinschaft "Solitaire" - Market Research and American Business, 1935-1965

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Field name	Value
Title	Vorschlag zu einer Motiv- und Marketing-Strategiestudie über die Verkaufsprobleme von Unterwäsche der Interessengemeinschaft "Solitaire"
Box Number	82
Report Number	1851A
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	30 Jul 1964 Find out more about this year
Document Type	Proposal
Industry	Clothing and Accessories
Commissioned by	Interessengemeinschaft "Solitaire"
Conducted by	Institute for Motivational Research, Inc.
Place	Croton-on-Hudson, New York
Company	Interessengemeinschaft "Solitaire" Go to Business Biographies
Brand	Solitaire
Method	Interview; Test
Keywords	underwear, marketing, consumer, public opinion, price, sales person, quality, Germany Go to Glossary
Language	German