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Field name | Value |
---|---|
Title | Vorschlag zu einer Motiv- und Marketingstudie über Schuhe, speziell Bally-Schuhe |
Box Number | 101 |
Report Number | 2300A |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Proposal |
Industry | Clothing and Accessories |
Commissioned by | Bally-International AG |
Conducted by | Ernest Dichter International Institute for Motivational Research |
Place | Croton-on-Hudson, New York |
Company | Go to Business Biographies |
Brand | Bally |
Method | Interview; Test |
Keywords | Go to Glossary |
Language | German; English |
Document linked to |
Bericht zu einer motiv- und imageuntersuchung für Bally Deutschland |