Vorschlag zu einer Motiv- und Marketingstudie über die Rank Xerox-Kopierautomaten 914 und 813 - Market Research and American Business, 1935-1965

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Field name	Value
Title	Vorschlag zu einer Motiv- und Marketingstudie über die Rank Xerox-Kopierautomaten 914 und 813
Box Number	85
Report Number	1925A
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	c.1965 Find out more about this year
Document Type	Proposal
Industry	Office and Stationery
Commissioned by	Rank Xerox GmbH
Conducted by	Institute for Motivational Research, Inc.
Place	Croton-on-Hudson, New York
Company	Rank Xerox GmbH Go to Business Biographies
Brand	Xerox
Method	Interview; Test
Keywords	photocopying, purchasing, electronic appliance, marketing, promotion, corporate image, social psychology, psychometric testing Go to Glossary
Language	German