Vorschlag zu einer Motiv- und Marketingstudie über die Tempo - Produktfamilie - Market Research and American Business, 1935-1965

Keyboard Shortcuts

The full content of this document is only available to subscribing institutions. More information can be found via www.amdigital.co.uk

Field name	Value
Title	Vorschlag zu einer Motiv- und Marketingstudie über die Tempo - Produktfamilie
Box Number	99
Report Number	2263A Revised
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	09 Apr 1969 Find out more about this year
Document Type	Proposal
Industry	Personal Products; Household Goods
Commissioned by	Vereinigte Papierwerke
Conducted by	Ernest Dichter International Institute for Motivational Research
Place	Zurich, Switzerland
Company	Vereinigte Papierwerke GmbH & Co. Go to Business Biographies
Brand	Tempo
Method	Interview; Test
Keywords	tissue paper, marketing, toilet paper, housewife, advertising, female consumer, printing, corporate image Go to Glossary
Language	German
Document linked to	Verschlag zu einer Motiv- und Marketingstudie über die Tempo - Produktfamilie Bericht zu einer Motiv- und Marketingstudie über die Tempo - Produktfamilie